Day care centers have traditionally relied on word-of-mouth to boost enrollment. Delighted parents tell their friends and family and the entire profitability of the center relies heavily on referrals. However, sticking to this routine in today's modern marketplace is a mistake, and you have to spend time putting together a strong marketing plan to give parents faith in your day care program. To help you with this, consider implementing the three steps below:
Sending your child off to preschool is a bittersweet moment in the lives of most parents. If the time has come for your little one to start preschool, you're probably experiencing a jumble of emotions, many of which are in direct conflict with one another. You may be excited, for instance, that your child is reaching a new milestone in his or her life, yet you could be simultaneously sad because this milestone marks the end of those sweet baby years.